2026-W20
社交/短视频
Unlocking the Power of Manus in Meta’s Business and Creator Tools
Meta 在旗下应用中测试 Manus 自主 AI 代理集成,面向商家、创作者和创业者提供内容、业务协作与运营辅助能力。投放团队可关注其对 Meta 商业工具和创作者生态自动化的后续影响。
Elevate Your Campaign Performance With Opportunity Score
Meta 介绍广告管理工具中的机会分数,帮助广告主识别可优化项并改善广告系列设置。它适合作为日常账户诊断指标,用于优先处理可能影响投放成效的配置问题。
How Businesses And Creators Are Using Meta Verified To Help Build Confidence with New Audiences, Drive Engagement and Protect Their Accounts from Impersonation
Meta 分享商家和创作者使用 Meta Verified 的案例,强调认证身份、账号保护和信任背书对拓展新受众与提升互动的作用。品牌可将其视为社交资产可信度和账号安全能力。
Meta Advantage+ explained in two minutes
Meta 通过简短视频介绍 Advantage+ 自动化广告方案,强调用 AI 工具简化广告创建、受众拓展和投放优化。适合投放团队快速理解 Advantage+ 在效果优化中的定位。
AI Innovations in Meta's Ad Ranking Driving Advertiser Performance
Meta 介绍广告排序系统中的 AI 创新,说明更强的模型和排序能力如何提升广告相关性与广告主表现。投放团队应关注素材质量、转化信号和系统学习效率的影响。
Today, we're introducing the Meta AI Developer Assistant for WhatsApp Business developers and tech providers. It's an AI-powered assistant that meets developers exactly where they get stuck, with contextual guidance, troubleshooting, and answers grounded in our official documentation.
Upgrade to Meta’s streamlined, unified onboarding experience before the deadline on October 15, 2026
Discover how top APAC agencies are using AI to drive performance marketing innovation across four themes: Velocity, Intelligence, Experience, and Authenticity.
Social and traditional search aren't competing — they're two modes of the same buyer journey. Here's the content strategy brands need for both.
Social search doesn't just surface products — it creates demand. Learn how to optimize captions, Reels, and creator content to show up where purchase intent begins.
The search landscape is shifting fast — AI, short-form video, and new discovery behaviors are rewriting the rules. Here's the ROI data that justifies moving budget now.
Better decisions start with better measurement
Pinterest发布关于广告测量优化的新指南,强调测量不应仅停留在报告性能层面,而应指导实际决策。内容涉及如何利用Pinterest的测量工具获取更深入的消费者洞察,优化广告投放策略。对于广告投放团队而言,需要重新审视测量指标的选择,从被动报告转为主动指导优化方向。
Finding the Balance: How the Next Generation Navigates Relationships, Content, and Technology
BFF Energy at Scale: Turning Creator Connection into Real Business Results
Follow our step-by-step guide to set up an Ads Manager account and launch your first campaign on TikTok.
Maximize holistic ROI from your TikTok Shop with our commerce automation solution.
Great content is square one for a great campaign.
Take control with Smart+ automation to maximize your performance results.
搜索/应用商店
Unlock deeper engagement with Rewarded Portals
Microsoft Advertising推出Rewarded Portals,这是一种全新的游戏内广告格式,将用户主动选择参与、沉浸式品牌故事和可验证的品牌提升效果相结合。广告主可通过这一创新格式在游戏中为用户提供有价值的奖励体验,同时实现品牌传播目标。该格式为游戏广告领域带来了全新的变现思路,广告投放团队可关注其在品牌提升和用户互动方面的表现数据。
Learn how YouTube is helping brands reach people across screens with AI-driven content tools, creator partnerships, and direct buying options on TV.
Today, we’re announcing the v24.1 release of the Google Ads API . To use the new v24.1 features, you must upgrade your client libraries and client code. All the updated client libraries and code examples have been published. Come join us for a live walkthrough of this release in our "Google Ads API
We are excited to announce a significant expansion of the Google Ads A/B experiments feature set in the v24.1 release , launched yesterday, May 13, 2026. We know API functionality is critical for advertisers who manage large sophisticated accounts, and we want to give these advertisers the capabilit
Starting on June 15, 2026, the Google Ads API will no longer accept new adopters of offline conversion imports, including enhanced conversions for leads. As with our previous announcements for session attributes and IP address , and Customer Match , Data Manager API is now the primary API for import
视频
Watch the Eurovision Song Contest 2026 live on YouTube as the competition celebrates 70 years of music. Follow the journey of artists like Look Mum No Computer and enjoy…
Discover how the Call Her Daddy creator is expanding her Unwell Network with four upcoming shows on YouTube.
From 2K skits to global series, how Jesse Riedel built a modern sports entertainment empire.
New Creator Shows, frictionless checkout on connected TVs, affiliate partnership ads, and more are here to help brands connect with viewers.
Discover the highly anticipated new YouTube series coming in 2026 and 2027, from creators Dude Perfect, Alex Cooper, Trevor Noah, Johnny Harris, Erling Haaland & more.
Auto dubbing brings YouTube content to entirely new audiences, seamlessly translating videos into dozens of languages so people around the world can experience it. In a …
A new partnership between YouTube, the BBC, and the NFTS provides professional training and skills development for digital creators and TV producers across the UK. This …
程序化/DSP
Buying: Shopping online has never been easier
探讨消费者网购行为的最新变化与趋势,分析在线购物便利性提升对广告投放策略的影响。文章可能涉及用户购买路径优化、跨渠道归因等与广告投放团队直接相关的话题,帮助团队更好地理解数字化购物行为。
Nexon Sees Incremental Impact of Moloco Performance CTV, Driving Up to 3x Higher New User Sign-ups
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